MSFA Appoints New Executive Director

April 25, 2024

At today’s meeting of the Minnesota Sports Facilities Authority (MSFA) board, Ed Kroics was appointed as the organization’s executive director. Serving at the direction of the MSFA Chair and Board, the executive director is the principal administrator responsible for implementing the MSFA’s policies and initiatives, planning for capital improvements, and the management of major contracts with the MSFA. The MSFA’s director of finance, Mary Fox-Stroman, has served as the interim executive director since December 2023.

CohenTaylor led the search for the new executive director, which was announced in December 2023. The search was national in scope and included diverse outreach strategies, engaging and networking with leaders in public and civic sectors, large scale sports and entertainment venues, complex non-profit organizations, higher education institutions, business partnerships, and various association networking groups. A thorough process of interviews and professional referencing was conducted and the finalist, Ed Kroics, was recommended by Chair Vekich at the April 2024 MSFA Board meeting. The appointment is effective beginning June 3, 2024.

“I am pleased to announce the appointment of Ed Kroics as the MSFA’s new executive director,” says Michael Vekich, Chair of the MSFA. “Ed brings a wealth of experience in facility operations and capital improvements to this critical leadership role for the organization. In addition to his background of managing complex projects, he possesses a deep understanding of the intricacies of maintaining and operating U.S. Bank Stadium.”

Ed Kroics has been an integral part of operating U.S. Bank Stadium since July 2016. Kroics served as the operations manager (2016-2022) and the director of operations (2022-2024) for stadium operator, ASM Global. While serving as the director of operations, Ed provided executive leadership for the daily planning and coordination of U.S. Bank Stadium’s operations and cleaning services departments, and developed capital improvement plans and managed complex projects for the facility. In his time with ASM Global, Kroics managed operations for the stadium’s grand opening and over 1,700 events in the facility including Super Bowl LII (2018) and the NCAA Men’s Final Four (2019).

“It is an honor and privilege to serve the MSFA as executive director,” says Ed Kroics. “I am thankful to be granted the ability to provide executive leadership and continue my career at this incredible public facility. I am eager to build upon the great relationships and experiences that I’ve had as part of the leadership team at U.S. Bank Stadium and to continue to maintain this facility at the highest level.”

Prior to moving to Minnesota, Ed spent eight NFL seasons working at Lucas Oil Stadium in Indianapolis, Indiana and managing operations for major stadium events including two NCAA Men’s Final Four championships (2010 & 2015) and Super Bowl XLVI (2012).